Why Facebook Is losing Its Daily Active Users???
Facebook has reported that their Daily Active Users(DAUs) have decreased for the first time in 18 years.
In the previous quarter, DAUs of Facebook were 1.930 Billion but it fell down slowly to 1.929Billion for the first time in 18 years. The firm also warned of slowing revenue growth in the face of competition from rivals like TikTok and YouTube, while advertisers are also cutting spending.
TikTok Might is the main reason behind the decrease in the number of DAUs Says the Meta.